ETIHAD AIRWAYS – VR BASED F1 CAR RACE
Concept: A Virtual Reality game wherein guest were seated on a chair wearing a VR headset. They enjoyed the whole experience by playing the car racing game.
The Car was replica of F1 car model. So guests experienced the actual F1 race track and will feel as if they are driving a F1 car in race course.
Best Time or Best lapse covered will a get a chance to win Gift from Etihad.
Attendees: The general audience of the city.
About the event:A multi city event scheduled during weekend, starting with Video of Etihad Airways services and followed by Guests entering, register themselves and then play the VR F1 car race game.
Place: Tier 1, Tier 2 cities.
Challenge: Controlling the crowd, and controlling VR device without any failure.
Outcome: We are successful completed around 5 locations with about 400-500 registration per location.